Select Case Studies
A privately owned and funded pre-built software solution for financial institutions, born from a systemic, seemingly intractable problem in the industry. Designed on a microservices architecture with pre-configured, ready-to-brand user interfaces that allow any bank to go to market with a modern digital experience that is scalable, structured, flexible and transportable…
This $15B financial institution is midway through its strategic plan to grow to $25B over the course of 5 years. To finish its growth, the bank needed a solution that freed them from technical debt and put them back in control of their entire digital experience. Their core system provider and a slew of 3rd parties had them trapped. Meanwhile, internal teams lacked the expertise to forge a path out…
This 100+ year old industry icon needed to reinvent after an especially stagnant 15 years. Misdirected technical implementations (including an unresolved SAP rollback a decade earlier) plus contradictory business strategies allowed over 130 legacy systems to propagate, crippling the organization under technical debt. Field sales representatives, meanwhile, were either just starting or finally reaching retirement. Our work was performed on the heals of 7 consultancy failures. We delivered under intense scrutiny over the course of only 18 months for their first successful go-live in over a decade…
Led by a driven CEO and CIO, Arbonne needed to outsource an innovation lab built from the ground up, build a global social media strategy including training and content-as-a-service, and a complete a top-to-bottom reinvention of its mission-critical systems… Throw a complete reinvention of incentive models on top of all that and direct sales has never appeared so complicated. We partnered with all aspects of the organization to establish a hybrid microservices architecture along side the first Salesforce implementation in the MLM industry to establish a path for growth and efficiency…
One of the world’s most accomplished Invisalign providers sought a new model that would allow him to train thousands of dentists on the practices he’d refined over two decades. He needed to provide an extremely high quality product that would outperform any other. It had to be affordable, measurable, differentiated, and engaging.…
Additional Client Briefs
Non-Profit/Mission-Driven
Led the platform redesign, content strategy, and immersive experiences for the Chicago Field Museum, including a full integration with all subject matter experts (SMEs) to participate in the structuring of their information, assets, educational materials, and areas of research. [Manifest]
Engaged with the Chicago Convention and Tourism Bureau (CCTB) to create the ‘first stop’ for anyone from anywhere in the world visiting Chicago with the new ChooseChicago.com platform. This resource remains largely unchanged since its radical redesign at launch. [Manifest]
Led the re-platform, content strategy, redesign and rebuild of the American Marketing Association, including membership management (on TIMSS), a massive content migration dating back to 1936, research and collaboration tools, plus organizational redesign and a full change communications and training rollout. [Manifest]
Led the re-platform, content strategy and functional expansion of Feeding America to dramatically increase task completion and reduce bounce rates, ultimately gaining unsolicited recognition from the NHSA Roundtable for best-in-class usability and design for a digital platform. Remained engaged for many years to expand functionality with interactive research and advocacy tools, further increasing donation reach and rates. [Manifest]
Built an entirely new digital product for The American Academy of Pediatrics (AAP) with HealthyChildren.org. This included a complete content strategy (for parents, academics, clinicians, and administrators), publishing tools and operating procedures, and enterprise-wide change communications and training. [Manifest]
Provided strategic consulting on future-visioning and related operational plans for the Professional Convention Management Association (PCMA), including presentations development of messaging and the actual presentation of both the overall initiative and individual tracks at their international conferences in Las Vegas and across the country. [Manifest]
Led the redesign, content strategy, rebuild, and client integration for Smith-Bucklin, an international leader in guiding, managing, and operating associations and nonprofits of all types. [Manifest]
Developed naming, brand architecture, strategic positioning, and messaging architecture for Quorum, an international initiative designed to resolve some of the world’s most pressing threats (climate change, democracy and representation, healthcare, etc.) by more effectively aligning funding sources with the most qualified people to utilize them. [Studio4DC]
Developed strategic positioning, messaging architecture, and enterprise rollout for organizational change with Forefront a Chicago-based resource provider for NFPs. Laid the groundwork for a transition in executive leadership and re-engagement with strategic partners. [Studio4DC]
Launched, marketed, and operated OptInNow, a micro-lending platform for Opportunity International to connect donors with third-world borrowers and NGOs. [Manifest]
Repositioned and redesigned Watts of Love to provide an online platform for donation to and participation in missions to third-world countries that deliver resilient solar lights and transform living conditions, increasing donation rates by 30% and decreasing friction in recruitment/participation. [Studio4DC]
CPG
Created the first product customization (configurator) for Wilson Sporting Goods, allowing customers to design stitching, lettering, panels and more on baseball gloves, uniforms, footballs, etc. (delivered via integration with SAP). [Manifest]
Created the first immersive cooking/product experiences for KitchenAid, increasing online traffic by 100% year-over-year and providing direct leads for in-store associates. [Manifest]
Retained Chief Creative Director, Andy Morter, for product innovation and design on emerging initiatives, including product development and patents for Whistle Pig Whiskey custom bottling and immersive product installations for High Net-Worth collectors. [ADMCi]
Created the first immersive crime-solving educational experiences for Texas Instruments (Education Division) to support sales of their scientific calculators and to integrate with educational materials around the country and across the world. [Manifest]
Created the first interactive games for NEC to sell projectors, AV control systems and more with viral marketing engagement that revolutionized their sales process. [Manifest]
Product Strategy & Innovation
Became a Microsoft Certified Partner on pre-release MS Surface software (and hardware) to reimagine how touch technologies could support public installations including in-person shopping, museum installations, conference venues, and more. [Manifest]
Created the first motion-controlled, life-size video workout interface for Bally Total Fitness clubs across the country. [Manifest]
Created the first online video editing and curation software for a major international brand with extensive licensed assets years before YouTube or Vimeo were released/viable. [Manifest]